John Griffin
John Griffin
CRO and Co-Founder, m3ter
John Griffin is the CRO and co-founder of m3ter. This is his second startup having previously co-founded GameSparks with Griffin Parry. John spent 3 years working in AWS (after they acquired GameSparks) in a go-to-market leadership position. He started his career at Price Waterhouse Coopers where he worked as a data engineer and then joined an elite systems integrator in the UK which was responsible for building over-the-top TV platforms for some of the world’s leading telco & media brands such as Sky (where Griff and John met), BBC, Disney, AT&T, Liberty Global and others.
Blog Posts
Mar 04, 2026
m3ter Expands Integration With Salesforce to Support Advanced Usage Monetization in Agentforce Revenue Management
Collaboration enables high-scale metering and rating capabilities for customers deploying complex usage-based pricing models
Dec 16, 2024
Introducing m3ter’s reference architecture
Today, we're excited to introduce our Reference Architecture! In this blog, we break down the key principles behind it and provide a high-level overview with a handy diagram.
May 30, 2023
How to align your teams for pricing and packaging success?
This guide walks through the five core teams in a pricing and packaging transformation – Product, Engineering, Sales, Finance, and Customer Success – and lays out each function’s top priorities, enabling every stakeholder to better align with what their colleagues care about.
Apr 27, 2023
We’re proud to announce our $14 million Series A funding
Today, m3ter is excited to announce a $14 million Series A funding round to further our mission to help software companies successfully operationalize modern usage-based pricing strategies.
Jan 31, 2022
Here's what usage-based pricing means for your operations and GTM
Deploying usage-based pricing requires new operational and GTM capabilities. We review four of the key challenges, and discuss how they all share an underpinning - usage and spend data.
Guides
Usage-based pricing: The ultimate guide
Discover the power of usage-based pricing with our ultimate guide. Whether you're new to the concept or a seasoned pro, our guide covers everything you need to know about usage-based pricing. Learn how it can benefit your business and gain insights into its impact on revenue and customer retention.
Webinars
Pricing Palooza
Pricing and billing shouldn’t slow you down. Join SaaS finance, product, and operations leaders at m3ter's Pricing Palooza for a virtual summit dedicated to smarter pricing strategies and streamlined billing. Learn how AI, automation, and usage-based pricing are transforming SaaS monetization.
UBP 101: The Lazy Engineer's Guide: Streamlining Billing with Minimal Effort
Focus on what you do best—developing great software, and we'll handle the billing.