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Avi Sethi

Senior Director at Simon Kucher & Partners

Avi Sethi is a specialist in commercial strategies for business services and B2B recurring revenue businesses, with 8 years experience in consulting and 3 years as a Director of Strategy for a B2B AI business. At Simon Kucher, he is focused on sales excellence and pricing optimization.

Guides

The SaaS pricing spectrum

In this guide, we explore the spectrum that spans three SaaS pricing strategies and everything in between: fixed subscription, consumption, and hybrid. You'll delve into the significance of pricing, examine the advantages and disadvantages of each model, and understand when to apply them.

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